Clarity

INTERPRETIVE PLANS

VALLEY OF VISIONS
Interpretation and Community Engagement Plan

Client: Kent Wildlife Trust

Description: Covering an area of 26 square miles, the Valley of Visions project area is a very special place. Nationally and internationally important habitats, some of the most significant megalithic sites in south-east England, and a long industrial heritage, make it a very rich interpretive resource. But the area is also blighted by derelict industry and inappropriate access. Just surveying the wealth of sites ripe for interpretation was the first challenge. Finding ways of meaningfully engaging local people in the riches on their doorstep was the next. Community consultation with 30 stakeholder groups and direct survey of residents informed the process.

Recommended approaches included community involvement in producing audio and other interpretive content, competitions, discovery events, voluntary wildlife monitoring, a community heritage programme and a web site that would eventually be handed over to the community.

The plan formed part of a successful bid for HLF funding to the tune of £2.5 million.


Medway Valley from Birling Downs
Adonis blue - one the key species in the
project area

THURNHAM CASTLE AND IRON AGE ENCLOSURE
Interpretation and Education Plan

Client: Kent County Council

Description: Thurnham Castle is something of an enigma: it's not clear who built it, when or even for what purpose. Was its function military or as a status symbol? The essential approach recommended in the plan was therefore to engage visitors in this mystery, through events and guided walks, lively publications and on-site provision. We undertook an extensive visitor survey and analysis to ensure we knew who the audience for this mystery would be, and also made some crucial recommendations on educational use, visitor facilities and access to enable best use of the resources here.
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The castle earthworks

LOST LANDSCAPES
Approaches to Interpretation, Archiving and Future Strategy

Client: North Downs Way

Description: The concept of this project was to develop circular trails, exploring landscape heritage, in partnership with six communities along the North Downs Way. Local people became involved in exploring the central theme - how the landscape of their parish has evolved under human influence. Key topics included past land use, rural industry, field names and local legends. Local people with knowledge of their parishes were a fundamental resource. Clarity's brief was to undertake information gathering and analysis of data gathered so far, find ways to generate more contributions (which included guided walks and a 'Put the Past in the Post' appeal), and make recommendations on how to archive and utilise this information.

One of the key recommendations made became the series of heritage trail booklets - see leaflets and publications.


Press coverage of the Lost Landscapes project
SHORNE WOODS COUNTRY PARK
Approaches to Interpretation

Client: Kent County Council

Description: Having extended Shorne Wood Country Park through land purchases, Kent County Council (KCC) launched the Shorne Woods Heritage Project, a key aspect of which was developing interpretive provision and visitor facilities. After assessing the park's resources, facilities and visitor base, Clarity made a series of recommendations for the park, most crucially a new visitor centre with improved facilities and rationalised parking. Shorne would then be in a position to function as a 'hub' for visitor facilities, access and interpretation for a network of important countryside sites. The plan set out for the first time KCC's vision for Shorne as the county's flagship country park, which is now becoming a reality

The new Visitor Centre recommended in the plan became a reality in 2006 (Photo: KCC)

ASHFORD GREEN CORRIDOR
Interpretive Plan

Client: Kentish Stour Countryside Project

Description: The Ashford Green Corridor is made up of a variety of urban riverside green spaces, parts of which have been declared as the UK's first urban river Local Nature Reserve. While linked by the town's rivers, the sites are very different, ranging from wet meadows full of wildlife to playing fields, so each had to be surveyed individually to reveal their interpretive potential. An extensive visitor survey was also carried out.

The plan's recommendations have all been implemented:
community heritage project, interpretive panels (see panels page),
leaflet (see leaflets and publications),
web site schools pack.


One of a series of panels recommended
in the plan
CHARING ALDERBED MEADOW
Interpretation and Education Plan

Client: Charing Alderbed Meadow Steering Group

Description: At just 6 acres, the Alderbed Meadow is probably the smallest site Clarity have written a plan for. A site assessment revealed that, despite its small size, the Alderbed Meadow encompasses many potential interpretive and educational resources. The land use history of the Alderbed Meadow is a particularly rich area. Essentially it is an un-managed remnant of pre-industrial agriculture, and this became the underlying theme of interpretation. A lot of time was spent on looking at the National Curriculum in relation to the site as it is frequently used by the local school. A cross-curricular approach was developed. Interpretive recommendations, including a wildlife guide booklet (see leaflets and publications) have been implemented.


Children's activity at the
Alderbed Meadow (Photo: KSCP)

HEATHS COUNTRYSIDE CORRIDOR
Interpretive Plan

Client: Heaths Countryside Corridor

Description: This community group are buying up land close to the Channel Tunnel Rail Link, bringing it into conservation management and creating much needed access links. Clarity wrote a plan for their project area, taking in a number of diverse sites, and implemented interpretation for Bull Heath, a dis-used sand quarry.



On-site interpretation recommended in the plan

AYLESFORD GATEWAY
Interpretation and Access Strategy

Client: Medway Valley Countryside Partnership

Description: The aim of this project was to look at ways of improving physical and intellectual access to the Kent Downs and River Medway from the historic village of Aylesford. Clarity assessed the fantastic heritage and wildlife resources of this area, and looked at how the access network could be improved. A leaflet guide to the project area was also produced.


This interpretive guide to the area was an outcome of the project